AVELLÁN-MOREIRA, J. S.; VEGAS-MELÉNDEZ, H. J. STRATEGIC INNOVATION FOR RED OCEAN COMPANIES. ALTERNATIVES FOR A SUCCESSFUL TRANSITION. REVISTA CIENTÍFICA MULTIDISCIPLINARIA ARBITRADA YACHASUN - ISSN: 2697-3456, [S. l.], v. 5, n. 8, p. 68–86, 2021. Disponível em: https://www.editorialibkn.com/index.php/Yachasun/article/view/142. Acesso em: 18 sep. 2026.